Google Analytics - Event Tracking
Using the Google Analytics add-on for Boxzilla, you can track all interactions with a box using Events.
The add-on will send an Event with additional information to Google Analytics for each time a box shows or is interacted with (a link is clicked or a form is submitted). This allows for advanced tracking and shows you how well exactly a box is performing.
The following data is taken from the Boxzilla demo site.
Tracking box statistics
For each time a box is opened or dismissed, an event is created in Google Analytics.
Tracking box interactions
Besides just showing the number of times a box was showed or dismissed, interactions with the box content (your content!) are also tracked.
For each click on a link inside the box _or_ form that is submitted, an event is sent to Google Analytics.